Making a historic landmark a tourist destination. And a final destination.
Lake View Cemetery isn’t just a cemetery. It’s one of Cleveland’s most popular tourism destinations, with over 200 acres of beautifully kept grounds, breathtaking horticulture, as well as the burial sites of famous Ohioans like John D. Rockefeller, President James A. Garfield, and Eliot Ness. Our campaign, which included pre-roll video, digital, and social media, along with targeted outdoor and print, was developed to remind people that it’s a great place to spend an afternoon…or an afterlife.
Brokaw is an independent, global marketing, advertising, and design agency headquartered at the center of the universe: Cleveland, Ohio.
We’re famous for helping brands rise above the blah blah.
And by that we mean: we give brands a unique voice and create work that’s so distinctive, honest, and refreshing, people seek it out and engage with it and share it and maybe marry it one day (fingers crossed).
Client: LakeView Cemetery